“Frankly, if there’s a pr person above the pr specialist, I’m probably qualified for that job, too. After all, I’ve been dealing with public relations folks from the other side for three decades as a reporter, editor and columnist. Don’t get me wrong. Many PR people are skilled at what they do. Yet many others are simply nice but don’t have a clue how to sell a story.”
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Based on my experiences there are a lot of journalists out there with this same attitude. Worth reading the whole thread:
The Bad Pitch Blog: Mike Hendricks and the Laws of Shamelessness
August 28, 2009
